Eggplant Blog

Alex Painter

Having worked for a number of years in marketing and web development, Alex joined Eggplant as a web performance consultant, helping organizations deliver faster, more reliable online experiences. He is now Eggplant's product marketing director.

Recent Posts

Why You Need Synthetic as Well as Real User Monitoring and APM

1/15/19 / by Alex Painter posted in website performance, User Experience, Monitoring Insights, synthetic monitoring

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Is your website meeting KPIs for speed and availability? Are key user journeys working as they should? Is your website’s performance now the same as it was this time yesterday? Are you sure? How can you tell?

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How to maximize revenue by delivering ad content fast

12/6/18 / by Alex Painter posted in website performance, KPIs, performance analyzer, Web Performance

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Most of us who care about web performance do so because we care about delivering good user experiences.

But the business cares about other things too.

For media owners, advertising is a critical source of revenue. And if getting editorial content in front of end users is paramount, then delivering ad content fast has to be a close second.

However, a reliance on third-party code and content outside of your direct control can make this challenging.

Here are a few common issues, together with some suggestions on how best to deal with them.

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Are the world's top websites fast enough?

11/15/18 / by Alex Painter posted in website performance, KPIs, Real Customer Insights

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At Eggplant, part of our business is about helping organizations to deliver fast websites that deliver great customer experiences. To do that, we measure those experiences through solutions such as Monitoring Insights, Performance Analyzer and Real Customer Insights.

Definitive web performance league tables

We’re using Performance Analyzer to track home page speed for top websites in a range of sectors and publishing the results in daily league tables called the Digital Experience Index.

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Three Essentials for Your Website's Peak Trading Period

11/6/18 / by Alex Painter posted in website performance, KPIs, Outage, Downtime, Real Customer Insights, Load testing, Performance testing

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Many website owners are gearing up for their busiest time of year, with preparations well under way for the pre-Christmas rush.

Part of this means making sure the website is up and running throughout the peak period.

But it’s not just about availability.

Here are some essential steps to help you make sure your website delivers the best possible experience when it matters most.

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How Ticket Sales Broke Barriers for Glastonbury 2019

10/11/18 / by Alex Painter posted in website performance, User Experience, Monitoring Insights, synthetic monitoring, Glastonbury, Load testing, Performance testing

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Glastonbury remains the most in-demand UK festival so it’s no longer a surprise to see the website crash on mainstream ticket-release day. The 2019 event sold out in 30 minutes, with a record number of people trying to buy tickets.

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Optimize Online Bookings in the Travel Sector to Delight Customers and Drive Revenue

8/20/18 / by Alex Painter posted in User Experience, User experience testing, business outcomes, business KPIs, Eggplant Release Insights, Customer Experience Insights, Real Customer Insights, customer experience optimization, release quality, KPIs, Eggplant solutions, user journey, Web Performance, Performance testing

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Providing an amazing customer experience is critical in the travel and hospitality sector. Competition is fierce and consumers are fickle. If one website fails to deliver a slick, easy-to-use online interface, an alternative is only a couple of clicks away.

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Achieve Better Business Outcomes With Customer Experience Insights

8/15/18 / by Alex Painter posted in User Experience, Customer Experience Insights, Monitoring Insights, Performance testing, business outcomes, business KPIs, Digital Performance Management, real user monitoring, performance monitoring

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By improving load times to just under a second, COOK saw a seven-percent increase in conversion rates. At Eggplant, we deliver insights that result in better customer experiences and drive better business results — something we call Customer Experience Optimization (CXO). With this in mind, we recently renamed a number of our solutions to better reflect the outcomes they’re designed to help organizations achieve.

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Three Key Lessons from Amazon’s Prime Day Performance Problems

8/7/18 / by Alex Painter posted in continuous monitoring, customer experience optimization, Real Customer Insights, Monitoring Insights, website performance, synthetic monitoring, Customer Experience Insights, User Experience, Performance testing, performance monitoring

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Just one hour of downtime cost Amazon an estimated $100 million in lost sales. Unless you were completely off the grid, you’re well aware of the performance issues Amazon and its shoppers experienced on what was touted to be the biggest Prime Day in the company’s history.

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Surviving Black Friday: Why Avoiding Outages Is No Longer Enough

7/24/18 / by Alex Painter posted in website performance, KPIs, real user monitoring, synthetic monitoring, Outage, Downtime, User Experience

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If you’re an online retailer, there’s a good chance you’re busy gearing up for the pre-holiday rush. Black Friday and Cyber Monday have been pushing retail sites to the limits of their ability to cope with surges in visitor numbers.

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Deliver Faster User Journeys and Better Conversions on Black Friday

7/2/18 / by Alex Painter posted in user journey, Real User Experience, real user monitoring, synthetic monitoring, Digital Performance Management, Performance testing, Load testing

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While it may seem like a distant prospect, Black Friday is coming and retailers are busy preparing for the busiest shopping period of the year. The holiday season is normally a busy time for us too, as we start carrying out performance tests on retail sites to get an idea of how they’ll behave when unprecedented visitor numbers put systems under equally unprecedented strain.

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